Textiles with Precision, Identity with Purpose.

A modern identity that combines textile tradition with technological precision — reflecting Gema’s vision as a global trading company.

About CLIENT

Gema Textile Trading Inc. is an international textile trading company built on both tradition and innovation. The company supplies high-quality fabrics to global markets and needed a modern identity that would emphasize professionalism, precision, and trust. With the new branding, Gema positions itself as a forward-looking partner for the global textile industry.

Scope of Work

Our task was to create a complete brand identity for Gema Textile Trading Inc. — starting with a new logo that reflects innovation and professionalism, and extending it into a full set of corporate materials to ensure consistency across all business touchpoints.
  • Logo Redesign

    Developed a minimalist monogram logo that combines the letters G, E, M, and A into a single geometric form, symbolizing innovation, balance, and modernity.
  • Corporate Materials

    Designed a concise brand book, selected a consistent color palette and typography, and created business cards, letterheads, email signatures, envelopes, labels, and social media templates to support the company’s operations and international presence.
STAGE 1

Logo Redesign

Concept

The GEMA logo was designed as a minimalist monogram merging the letters G, E, M, and A into one geometric form. This solution conveys innovation, balance, and modernity while ensuring the mark is instantly recognizable across applications.

Safe Zone

To ensure legibility and protect the integrity of the logo, a safe zone has been defined around the mark. This space must remain free of any other visual elements or text, guaranteeing clarity and consistent recognition across all applications.

Typography

The GEMA identity uses two typefaces: Orbitron for the logo, emphasizing geometry and innovation, and Montserrat for corporate communication. Together they provide a modern, professional, and highly legible typographic system for both print and digital media.

Color Palette

The color palette is built on strong contrasts: dark gray for authority, neutral gray for adaptability, and white for simplicity and balance. This combination ensures flexibility while maintaining a clean and professional visual language.

Logotypes

Multiple versions of the logo were developed to cover different usage scenarios: the full logo for corporate communication, simplified marks for small-scale applications, and the standalone monogram for digital platforms. Each variation retains consistency while adapting to its context.
STAGE 2

Corporate Materials

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